Listar International Association for Semiotic Studies. World Congress (10th. 2009. La Coruña) por título
Mostrando ítems 166-185 de 212
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Style: a new view on an old problem
(Universidade da Coruña, 2012)[Abstract] Style is one of the few terms of cultural analysis which can be fruitfully used in completely different cultural areas: Style theories have been developed for texts (most often literary texts), for art, architecture, ... -
Subject, dialogue and transcendence in Sophocles' Oedipus at Colonus
(Universidade da Coruña, 2012)[Abstract] This paper approaches the existential journey of the subject — Oedipus — from negation to affirmation, from darkness toward light. It will explore the dialogues in the play, and how transcendence is achieved at ... -
El sujeto entre la interpelación y el 'Yo'
(Universidade da Coruña, 2012)[Resumen] El propósito de esta ponencia es discutir unas posibilidades, o propuestas, teóricas concernientes a la problemática de la relación entre sujeto y discurso. Asimismo, se intentará aplicar o ejemplificar esta ... -
El sujeto hipertextual: la desterritorialización en la comunicación mediada por ordenador
(Universidade da Coruña, 2012)[Resumen] A pesar de la actual omnipresencia de la palabra virtual no resulta fácil determinar su significado sin recurrir a la capacidad de «desterritorialización». El estar fuera de la tierra, fuera de una estructura ... -
Sycretic strategies of production of meaning in videoclips. Relations between forms of expression and content in the analysis of Britney Spears' If you seek Amy
(Universidade da Coruña, 2012)[Abstract] This article intends to discuss the syncretic strategies of production of meaning in the videoclip «If You Seek Amy», performed by Britney Spears and directed by Jake Nava. The methodology applied in our analysis ... -
Symbological interpretation of the costume information in the new China for the past 60 years
(Universidade da Coruña, 2012)[Abstract] Since the New China has been founded 60 years ago, with the social and political developments made to adapt to the economic changes, the clothing style has several times seen massive changes; convergence and ... -
Target y tendencias de consumo en la contemporaneidad. Perspectivas teóricas para entender nuevos sentidos
(Universidade da Coruña, 2012)[Resumen] Actualmente sabemos que los sujetos viven constantes cambios en sus situaciones de consumo, que se contraponen al sentido de target, que es inmóvil. Lo efímero, lo provisional y la rapidez del consumo instauran ... -
Tensiones del melodrama doméstico en el cine bajo el franquismo
(Universidade da Coruña, 2012)[Resumen] En un texto ya clásico en el ámbito de la semiótica ‘The Textual Space: On the Notion of Text’ (1984), Jenaro Talens y Juan Miguel Company teorizaban acerca de las consecuencias de la irrupción de la figura del ... -
La terminología de la moda como elemento estructurador del significado semiótico de The Devil Wears Prada
(Universidade da Coruña, 2012)[Resumen] Desde los comienzos de la cinematografía se ha establecido una colaboración constante entre cine y moda que ha permitido construir una réplica de la realidad en la ficción de la pantalla, con la que proporcionar ... -
The (In)Determinacy of the Pictorial Sign: Evaluating Health Education Illustrations from a Semiotic Perspective
(Universidade da Coruña, 2012)[Abstract] The basic point of departure for the present study was one of Habermas' principles of communicative ethics, namely universalization, requiring the acceptance (Zustimmung) of the communicative norms at play by ... -
The agathopia of Charles Sanders Peirce
(Universidade da Coruña, 2012)[Abstract] The subject of this article is the specificity of Peirce’s Agathotopia and the relevance of his thought for the «actual global crisis». Charles Sanders Peirce preferred to be considered a pragmaticist (CP 5414) ... -
The autor ia a sign. A semiotic perspective on the author-narrator relationship
(Universidade da Coruña, 2012)[Abstract] After poststructuralism, literary scientists, linguists, and, of course, literary semioticians have started to consider the question ‘Who is talking?’ again. Texts are seen as a part of a communicative process ... -
The cardinal's farewell: Viseu, 1541
(Universidade da Coruña, 2012)[Abstract] The Cardinal’s Farewell: Viseu, 1541 Semiotics is rarely a first-choice tool in determining historical facts. Local history, contrastingly, with so many unresolved questions, could be a fertile field for semiotic ... -
The changing imagery of the big bad wolf
(Universidade da Coruña, 2012)[Abstract] The current work is part of the author’s ecosemiotic analysis of Norwegian/Scandinavian wolf management in the period 1855-2010. In Norway, as in several other countries, wolf management is controversial. For ... -
The cognitive process in advertising communication
(Universidade da Coruña, 2012)[Abstract] Vertising is a kind of communication which proceeds between two sides in unequal positions. One side (the sender of the message) is tangible and evident while the other (the recipient) is a mass of different ... -
The de-construction of image, text and sound in audio/visual communication: a semiotic analysis of specific cultural examples
(Universidade da Coruña, 2012)[Abstract] The aim of this paper is to present how multiple layers of meaning are constructed, coexist and interrelate between image, text and sound using specific audio/visual communication examples. It will investigate ... -
The hidden aspects of signification. Semiotics of practices and sensory science
(Universidade da Coruña, 2012)[Abstract] Studying practices implies to cope with hidden aspects of signification. This is particularly true when an interaction does not take place at a verbal level. Considering food and wine tasting as a case study, ... -
The Interplay of the Visual and the Verbal in Visual Poems
(Universidade da Coruña, 2012)[Abstract] The Interplay of the Visual and the Verbal in Visual Poems. Makiko Mizuno The relationship between visual information and verbal information has been an important issue in semiotic study since Roland Barthes ... -
The meaning of death: semiotic approach to analysis of syncretic preceddes in the cult of "santa muerte
(Universidade da Coruña, 2012)[Abstract] The proposed paper discusses applicability of semiotic approach inspired by the work of Boris Uspienski to analysis of syncretic processes in the cult of Santa Muerte (Saint Death), a controversial folk saint. ... -
The multi-modal Matrix: Common Semiotic Principles in the Seven Modes of Narrative Film
(Universidade da Coruña, 2012)[Abstract] From this brief introduction to the Multi-modal Matrix, it is hoped that the potential richness, depth and complexity of compositional choices available to the film-maker has been communicated. Understanding how ...