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Cultural Tourism in a Post-COVID-19 Scenario: The French Way of Saint James in Spain from the Perspective of Promotional Communication
(MDPI, 2023)
[Abstract] Tourism has been one of the sectors most affected by the COVID-19 pandemic. One of the side effects of the pandemic is the demand for safe and quiet spaces, giving rise to the search for a new lifestyle, “slow ...
Tourism Marketing in a Metaverse Context: the New Reality of European Museums on Meta
(Taylor & Francis, 2023)
[Abstract] The “contactless” culture established after COVID-19 and the development of metaverse technologies, such as virtual reality, augmented reality, blockchain and artificial intelligence, serve as vectors of change ...