ListarGI-C+D - Artigos por tema "Future research agenda"
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Managing Multi-Stakeholder Relationships in Nonprofit Organizations Through Multiple Channels: A Systematic Review and Research Agenda for Enhancing Stakeholder Relationship Marketing
(Elsevier, 2021)[Abstract] Nonprofit organizations (NPOs) need to maintain effective relationships with a growing multiplicity of stakeholders with potentially divergent interests. In parallel, today’s digital transformation is changing ...