ListarGrupo Jean Monnet de Competitividade e Desenvolvemento na Unión Europea. ( C+D Group) por tema "Usuarios"
Mostrando ítems 1-1 de 1
-
A Profile of Mobile Service Users in a Mature Market: From “Uninvolved Pragmatics” to “Potential Switchers”
(Emerald, 2021)[Abstract] Purpose: Mobile services are expanding rapidly, and in this tremendously dynamic environment, companies should provide value-added services to meet users’ demand. In this context, the study aims to determine ...