Reputation, Game Theory and Entrepreneurial Sustainability
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Metadatos
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Reputation, Game Theory and Entrepreneurial SustainabilityData
2016Cita bibliográfica
Sustainability 2016, Vol. 8, Page 1196
Resumo
Abstract: This manuscript provides a novel approach to reputational management as a driver of entrepreneurial sustainability, using game theory to integrate three dimensions of reputation. First, if the entrepreneur perceives reputation as a risk source, the analysis is framed as a prisoner’s dilemma schema that is solved by protecting against reputational threats from entrepreneurial sustainability. Second, if the entrepreneur perceives reputation as a competitive advantage, the analysis is framed as an innovator’s dilemma that is solved by getting reputational opportunities from entrepreneurial sustainability. Third, if reputation is perceived as a strategic asset, the analysis is framed as a coordination game schema that results in the development of a reputational intelligence skill that has the potential to become crucial for success in entrepreneurial sustainability. Consequently, this manuscript provides an original multidisciplinary analysis of reputational management by relating well-known theoretical results from game theory to organizational realities.
Palabras chave
Entrepreneurial sustainability
Game theory
Reputation
Reputational intelligence
Financial risk
Game theory
Reputation
Reputational intelligence
Financial risk
Versión do editor
Dereitos
Reconocimiento 3.0
ISSN
2071-1050