Listar por tema "Value"
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Cómo mejorar la calidad de vida de los usuarios gracias al marketing 5.0
(2022)[Resumen] Actualmente, la sociedad está siendo testigo de una revolución en lo que se refiere a la forma de interactuar con una marca, así como de consumir moda. A pesar de que apenas fue hace solo unas décadas cuando ... -
Necessary players and values
(Springer, 2022)[Abstract]: In this paper we introduce the Γ value, a new value for cooperative games with transferable utility. We also provide an axiomatic characterization of the Γ value based on a property concerning the so-called ... -
Tangible and Intangible Heritage of Ibiza (Spain) and Its Potential to Be Valued as a Tourist Offer
(MDPI, 2022)[Abstract] Ibiza is internationally known for its beaches and coves, but especially for its nightlife. In addition, at the beginning of the 21st century, there was an increase in luxury tourism. However, other types of ...