Listar por autor "González, Cristina"

Mostrando ítems 1-2 de 2

    • Relationship Marketing and Brand Community: The Case of Netflix 

      González, Cristina; Membiela-Pollán, Matías; Cuns, Manuel (Universidade da Coruña, 2020-12-31)
      [Abstract] The aim of this article is to examine the relationship marketing model and the concept of brand community based on a case study of the content platform and production company, Netflix. Relationship marketing ...

    • Surgical treatment for necrotizing enterocolitis: a new score to extreme surveillance 

      García, Miriam; Pértega-Díaz, Sonia; González, Cristina; Casal-Beloy, Isabel (Minerva Médica, 2023-04)
      [Abstract] BACKGROUND: The time to perform a surgical intervention in necrotizing enterocolitis remains a challenge for the pediatric surgeon. We design a novel score system to predict infants in high risk for the development ...