Female Entrepreneurship and Marine Tourism: Innovative Practices on the Coastline

Abstract

[Abstract] Marine tourism activities represent an innovative proposal that, responding to the diversification needs of the professional fishing activity, provides a new alternative tourism product. The aim of this chapter is to analyse women's entrepreneurship in the frame of marine tourism as an innovative and territorial development dynamics that collaborate with other sectors (fishing-tourism, gastronomy, canning) promoting in turn a sustainable economy based on blue growth and development of endogenous resources. This exploratory and descriptive research intends to increase the tourist work carried out by women in coastal areas more and more public, highlighting and dignifying their role within the sector, as well as their contribution to tourism innovation and social and economic development. In order to meet the objectives, some secondary information with qualitative-quantitative data has been collected and primary information through a qualitative study by means of in-depth interviews to 10 entrepreneur women in the tourism field in Galicia (Spain).