El Charrua Restaurant: Sourcing ingredients with simplicity and efficiency

Abstract

[Abstract] Synopsis The main objective of this case study is to analyze, through a critical and a global reflection, the main features of the hospitality industry and the essential characteristics of the business model proposed by El Charrua restaurant. In order to do so, a real complex case is narrated in the city of A Coruña (Spain), which has been very successful since its inauguration. In addition, a set of exhibits and conceptual frameworks are included in order to facilitate a thorough and solid analysis of both the decisions taken by the founders and the critical issues that should be addressed in the future. Research methodology The interview conducted with one of the business partners and the information obtained from it was essential for this case study. The interview was structured in several sections that addressed all areas of the business, both from the individual perspective and through the interrelationships and mutual benefit they generated. At the same time, we collected the different decisions made by the business partners since the beginning of the business idea. Thus, we have composed an itinerary rich in nuances and with a dynamic approach, which makes it particularly suitable for understanding the challenges that come with today's rapidly changing environment. Relevant courses and levels This case is suitable for undergraduate students of business administration and catering and MBA or programs focused on Tourism, Restaurant Management or similar.