Browsing World Congress of the International Association for Semiotic Studies (IASS/AIS) by Title
Now showing items 172-191 of 212
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Target y tendencias de consumo en la contemporaneidad. Perspectivas teóricas para entender nuevos sentidos
(Universidade da Coruña, 2012)[Resumen] Actualmente sabemos que los sujetos viven constantes cambios en sus situaciones de consumo, que se contraponen al sentido de target, que es inmóvil. Lo efímero, lo provisional y la rapidez del consumo instauran ... -
Tensiones del melodrama doméstico en el cine bajo el franquismo
(Universidade da Coruña, 2012)[Resumen] En un texto ya clásico en el ámbito de la semiótica ‘The Textual Space: On the Notion of Text’ (1984), Jenaro Talens y Juan Miguel Company teorizaban acerca de las consecuencias de la irrupción de la figura del ... -
La terminología de la moda como elemento estructurador del significado semiótico de The Devil Wears Prada
(Universidade da Coruña, 2012)[Resumen] Desde los comienzos de la cinematografía se ha establecido una colaboración constante entre cine y moda que ha permitido construir una réplica de la realidad en la ficción de la pantalla, con la que proporcionar ... -
The (In)Determinacy of the Pictorial Sign: Evaluating Health Education Illustrations from a Semiotic Perspective
(Universidade da Coruña, 2012)[Abstract] The basic point of departure for the present study was one of Habermas' principles of communicative ethics, namely universalization, requiring the acceptance (Zustimmung) of the communicative norms at play by ... -
The agathopia of Charles Sanders Peirce
(Universidade da Coruña, 2012)[Abstract] The subject of this article is the specificity of Peirce’s Agathotopia and the relevance of his thought for the «actual global crisis». Charles Sanders Peirce preferred to be considered a pragmaticist (CP 5414) ... -
The autor ia a sign. A semiotic perspective on the author-narrator relationship
(Universidade da Coruña, 2012)[Abstract] After poststructuralism, literary scientists, linguists, and, of course, literary semioticians have started to consider the question ‘Who is talking?’ again. Texts are seen as a part of a communicative process ... -
The cardinal's farewell: Viseu, 1541
(Universidade da Coruña, 2012)[Abstract] The Cardinal’s Farewell: Viseu, 1541 Semiotics is rarely a first-choice tool in determining historical facts. Local history, contrastingly, with so many unresolved questions, could be a fertile field for semiotic ... -
The changing imagery of the big bad wolf
(Universidade da Coruña, 2012)[Abstract] The current work is part of the author’s ecosemiotic analysis of Norwegian/Scandinavian wolf management in the period 1855-2010. In Norway, as in several other countries, wolf management is controversial. For ... -
The cognitive process in advertising communication
(Universidade da Coruña, 2012)[Abstract] Vertising is a kind of communication which proceeds between two sides in unequal positions. One side (the sender of the message) is tangible and evident while the other (the recipient) is a mass of different ... -
The de-construction of image, text and sound in audio/visual communication: a semiotic analysis of specific cultural examples
(Universidade da Coruña, 2012)[Abstract] The aim of this paper is to present how multiple layers of meaning are constructed, coexist and interrelate between image, text and sound using specific audio/visual communication examples. It will investigate ... -
The hidden aspects of signification. Semiotics of practices and sensory science
(Universidade da Coruña, 2012)[Abstract] Studying practices implies to cope with hidden aspects of signification. This is particularly true when an interaction does not take place at a verbal level. Considering food and wine tasting as a case study, ... -
The Interplay of the Visual and the Verbal in Visual Poems
(Universidade da Coruña, 2012)[Abstract] The Interplay of the Visual and the Verbal in Visual Poems. Makiko Mizuno The relationship between visual information and verbal information has been an important issue in semiotic study since Roland Barthes ... -
The meaning of death: semiotic approach to analysis of syncretic preceddes in the cult of "santa muerte
(Universidade da Coruña, 2012)[Abstract] The proposed paper discusses applicability of semiotic approach inspired by the work of Boris Uspienski to analysis of syncretic processes in the cult of Santa Muerte (Saint Death), a controversial folk saint. ... -
The multi-modal Matrix: Common Semiotic Principles in the Seven Modes of Narrative Film
(Universidade da Coruña, 2012)[Abstract] From this brief introduction to the Multi-modal Matrix, it is hoped that the potential richness, depth and complexity of compositional choices available to the film-maker has been communicated. Understanding how ... -
The organiation of alphabets of nucleic acids and proteins as a structural prototype of human language alphabets
(Universidade da Coruña, 2012)[Abstract] An alphabet analysis of English, Spanish, Russian, and Vietnamese texts, which belong to different language groups, shows that among vowels there is a predominant group of four letters that is equal to the number ... -
The phenomenological road to Cognitive Semiotics
(Universidade da Coruña, 2012)[Abstract] Like M. Jordan, who discovered in his old age that he had always been talking prose, I realized a few years ago that I have been doing cognitive semiotics my whole life. In my 1978 dissertation I argued for an ... -
The poetics of ressentiment. Case: Timo K. Mukka's novel Laulu Spirjan Lapsista - The Song of Sipirja's Children
(Universidade da Coruña, 2012)[Abstract] In my presentation I study the concept of ressentiment, witch is adapted from Mikhail Bakhtin´s theory of novel by Michael André Bernstein. The concept is also used by several other philosophers and scholars, ... -
The Pragmasemantics of quotation. with reference to postmodern romanian poetry
(Universidade da Coruña, 2012)[Abstract] A corpus of postmodern Romanian poetry reveals truly innovative quotational strategies. Here quotation as signifier is vital for the construction of the poetic meaning. As a sui generis poetic device, it can ... -
The Print Page Space as Aesthetic Discourse Art Semiotic in Democracy
(Universidade da Coruña, 2012)[Abstract] Roland Barthes writing, to the zero degree, seemed to put its accent on the differences between art and craft as a question of style, mannerism: writing limits, merges, proportions, isolate, build its own social ... -
The risk assumption in law: a semiotics approach
(Universidade da Coruña, 2012)[Abstract] In this article, the notion of accident for Greimasian Semiotics is discussed as proposed by Eric Landowski in his Interactions risquées (2005). The object of investigation includes civil and criminal proceedings ...